Our story began in 1964, as a small family-run business, founded by Geoffrey Seeff and supported in the office by his lovely wife and mother-in-law. Over the course of the next 52 years, the baton was handed to the Seeff brothers, Lawrence and Samuel, and is today still run by Samuel Seeff.
By building trusted relationships over the years, today, Seeff is one of the leading property specialists in Southern Africa, offering the perfect balance of astute business savvy and a real understanding of our customers’ needs.
With over 1200 agents in our close-on 200 offices nationwide, we provide expert knowledge in all regions, ensuring you have the most accurate information and support when buying or selling your property.
Our Purpose is To Empower People to Prosper Through Property and our Core Values are – Excellence, Passion, Integrity, Challenging, Family, Innovation, Perseverance. This influences our internal culture and drives everything that we do.
START YOUR NEW
STORY WITH SEEFF
STORY WITH SEEFF
021 200 0999
Expertise Built Through Generations of Trust
What Makes Our Story Unique
Seeff is one of the most established real estate brands in Southern Africa, trading since 1964. The company
trades predominantly in residential property sales and rentals, but also operates in the Commercial,
Agricultural and Development Project sectors.
Play a Part in Our History
We have been a property leader for over half a century and during this time, have acquired expertise that has been built through generations of trust.
Be Positioned Internationally
Our exclusive partnership with Hamptons International (a subsidiary of The Countrywide Group – the UK’s largest real estate group), gives us unparalleled access to global markets, allowing us to showcase our client’s homes to the rest of the world.
Take Advantage of Our Technology
Being Google’s biggest real estate client in South Africa, affords us the ability to seamlessly connect with our customers and leverage the numerous advantages that this global technology leader can offer.
Join Our People
Our experienced head office and training academy are dedicated to providing you with the best and most accurate service and delivery through every step of your business.
Get Access to Our Database and Referral System
Our collective database of qualified buyers and sellers, drawn from our extensive branch network of over 200 branches, gives us access to over 150 000 clients.
Upskill from Our Training
Our SETA accredited in-house training academy ensures that new and existing licensees receive the highest levels of
ongoing training.
Benefit from Our Innovations
We have always been innovators, introducing many firsts and innovations to the industry.
Profit from Our Success
Since 1964, we have facilitated the sale of hundreds of thousands of homes, amounting to billions of rands worth of property transactions.
Leading the industry
- REBOSA - founding member of first RE employer body, Real Estate Business Organisations of South Africa
- Mortgage originating - founding shareholder of ooba (initially Mortgage SA, borne out of Seeff Home Loans)
- Benefit from the group leverage with access to financial, compliance, IT and Marketing infrastructure and support. This includes an innovative e-commerce platform, Seeff Store, for Licensees to buy everything from promotional items to staff uniforms and branded stationery.
- We provide legal documentation that is up to date in terms of legislation including Mandates and POPI
- Licensees are invited to attend National conferences, as well as Regional and Local Meetings, where best practices are shared and respected external thought-leaders present on industry and related topics
- Take advantage of preferential pricing for key platforms such as Private Property and Lightstone
Testimonials
Building Trust Over Time
“With over half a century of expertise buying and selling
properties, we understand it is more than just a
transaction – this is your story – and we are honoured to
write this chapter with you.”
Beyond your expectation